From creating engaging content for their ambassador campaign to covering their 2024 Absa Pinotage Awards, it's been an incredible experience.
The Challenge
The Pinotage association had a problem.
They needed better and engaging content and for us to bring their social media accounts to life as well as create awareness in new markets.
The Solution
Our main objectives we too:
+Create campaign-based content.
+Raise awareness for their annual wine makers competitions.
+ Bring life, personality, and people into their content.
+Introduce an ambassador to put a face behind Pinotage.
Success
Here's what we achieved
+Double the amount of wine maker entries in the first competition when compared to last year.
+In the first 6 months our content has reached over 200 000 individuals on across social platforms.
+Facebook has seen a 138.1% increase in reach when compared to the previous 6 months.
+Engagement on instagram & Facebook went up by over 100%.
